Logo

Lufthansa: Feeling the sky in the new Lufthansa Allegris First Class

Date

Jan 2025

Description

Lufthansa introduces its Allegris First Class experience through a cinematic film that focuses on the sensory transition of flight. Developed by Serviceplan Germany in collaboration with Sho Shibuya, the project utilizes atmospheric sky views to evoke a sense of calm and precision. The edit leans into a minimalist aesthetic, featuring clean typography overlaid on shifting gradients of dusk and dawn. By pairing these horizon transitions with soft morning light and cloud formations, the piece emphasizes an ethereal tone, framed within a cinematic horizontal format.

Style

Horizontal, Cinematic, Warm

Industries
Background

Clear Sky

Context

Brand Film / Corporate Video

5000+ creatives to discover

Sign up to gain access to the entire directory. It’s free.

Visie is a curated library of creative professionals.
Trusted by