Lucire Magazine
As It Blooms
Brand
ProjectAs It Blooms
Date
Jun 2025
Description
Lucire Magazine’s As It Blooms editorial project explores soft, organic aesthetics through a series of intimate portraits. Photographed by Eric Hason, the collection leans into a clean, minimalist approach that emphasises natural textures and subtle floral detailing. Using natural light and diffused settings, the work creates a serene atmosphere. The compositions frequently employ soft-focus foreground framing, utilising white blooms and dried botanicals to draw focus to the subject while maintaining a clean, editorial look.
Style
Editorial, Vertical, Warm, Clean
Techniques
Natural light
Context
Editorial
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