LSBU
TVC
Brand
ProjectTVC
Date
Jan 2025
Description
This commercial campaign for London South Bank University captures the atmosphere of student life and the institution's modern facilities. The project highlights campus interactions, collaborative learning spaces, and architectural details set against the broader urban landscape. Developed in partnership with AdSmart from Sky, the creative leverages live-action technique alongside drone footage to navigate between expansive aerial views and intimate social settings. The cinematography leans into natural daylight and crisp exterior lighting to establish a clear, dynamic sense of place across its educational environments.
Style
Horizontal, Commercial, Action, Clean
Techniques
Drone footage
Industries
Digital Media & Publishers
Background
Commercial Office
Context
TVC / TV Commercial
Associated creatives
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