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Loro Piana

FW23
ProjectFW23
Date

Nov 2025

Description

Loro Piana showcases its FW23 collection through a cinematic fashion campaign that captures a series of intimate, social moments. The live-action footage follows a group of models arriving at a private residential property, highlighting the collection's outerwear and trench coats against a residential backdrop. The production, handled by Partner Films New York, emphasizes textural detail through a warm colour palette and natural light. The narrative sequence features conversational interactions, shifting from the outdoor garden and stone steps into the interior, reflecting an inviting aesthetic for the seasonal launch.

Style

Horizontal, Cinematic

Techniques

Natural light

Industries

Luxury Fashion Houses

Color
Camel
Espresso
Background

House

Context

Advertising Campaign

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