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L'Oreal Paris: True Match - Dami Im

Date

Jan 2016

Description

L'Oreal Paris presents this portrait project featuring singer Dami Im, captured by photographer Andrew J Morley. The series leans into a commercial aesthetic, focusing on clean framing and refined composition to highlight the subject. Technically, the execution utilizes soft, moody lighting against an understated dark background. This approach creates an intimate look, emphasizing tonal gradations and detailed styling.

Style

Vertical, Commercial, Moody

Techniques

Soft Light

Industries
Color
Jet Black
Background

Grey Seamless

Context

Advertising Campaign

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