L'Oreal Paris

Infallible Cushion Foundation

Brand

Date

Jun 2026

Description

L'Oreal Paris presents this commercial spot for the Infallible Cushion Foundation, featuring model Kendall Jenner. The film leans into a clean, polished aesthetic, utilizing live-action techniques to demonstrate the product's application and finish. Directed by Barnaby Roper with production by U-Turn, the work captures product detail alongside portraiture in a bright indoor studio environment. The production is supported by styling contributions from Dani Michelle, with hair and makeup artistry provided by Mary Phillips and Danielle Priano.

Style

Vertical, Commercial, Clean

Industries

Cosmetics

Color

Pure White

Beige

Background

Hotel Lobby

Context

TVC / TV Commercial