L'Oreal Paris
Kendall Jenner Takes Flight in L’Oréal x Mugler’s Makeup Comeback
Brand
Date
Sep 2025
Description
L’Oréal Paris partners with Mugler for a high-concept cosmetics campaign featuring Kendall Jenner. The project shifts between an industrial, architectural environment characterized by steel catwalks and diffused daylight, and a polished, studio-based beauty portrait session. The creative direction emphasizes structural silhouettes and precise, clean beauty looks, utilizing soft light to maintain a high-end commercial aesthetic. Kendall Jenner serves as the primary talent throughout the campaign.
Style
Vertical, Commercial, Polished
Industries
Cosmetics
Color
Jet Black
Context
Advertising Campaign
Associated creatives
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