Little Caesars presents 'Bankrupt,' a commercial campaign parodying the high-stakes reality TV competition genre. Featuring host Flula Borg, the spot frames the brand’s pretzel crust pizza as the ultimate prize within a series of intense tropical obstacle courses and dramatic eliminations.
Produced by McKinney, CYLNDR, MediaHub, and REVERIE Content, the live-action technique leans into the fast-paced tropes of reality television. The visual language uses saturated color grading to heighten the comedic tension of the contest.
