Liquid I.V. Take a Look Extended - Super Bowl 26 2026

About

Liquid I.V. introduces its latest creative work with the Take a Look Extended campaign, a series of spots developed for the Super Bowl. The film traverses an eclectic collection of bathroom interiors, moving from rustic, tiled domestic settings to polished marble spaces and modern urban environments. Directed by Epoch Films, the project leans into a cinematic aesthetic, utilizing soft, moody lighting to define the textures within each set. The visual narrative relies on a warm, desaturated palette and live-action technique to establish a consistent, lived-in atmosphere across its varied locations. Creative direction was provided by Anomaly NY, with post-production and VFX handled by Blacksmith, while Walker oversaw music and sound design.