Heroine Magazine
Let's Frolic









Brand
ProjectLet's Frolic
Date
Sep 2026
Description
Let's Frolic is a fashion editorial series for Heroine Magazine featuring photography by Kaj Jefferies. The project captures models in a variety of rural and woodland settings, focusing on the intersection of structured apparel and the natural environment. Shot primarily on analogue film, the imagery utilises natural light and golden hour tones to emphasise fabric textures and clean compositions. The editorial features styling by Lola Chatterton, with hair by Takumi Horiwaki and makeup by Lydia Ward-Smith. The visual narrative moves from playful movement in open meadows to intimate, structured portraiture set against clear, vibrant skies.
Style
Editorial, Vertical, Warm
Techniques
Analogue / film, Natural light
Context
Editorial
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