L'Etiquette Magazine
Photography Maxime La
May 2025
L'Etiquette Magazine presents a series of fashion editorials photographed by Maxime La, exploring a diverse range of sartorial compositions. The project leans into minimalist studio aesthetics, utilizing clean white seamless backgrounds to anchor eclectic layering, textured knitwear, and utilitarian accessories. Each composition emphasizes the tactile quality of the garments, from crisp leather and nylon outerwear to intricate patterns and sheer textiles. Under the fashion direction of Lolita Jacobs and styling by Livia Rossi, the visuals maintain a consistent editorial rhythm, balancing sporty elements with structured, polished tailoring. The production involved a collaborative team including Editor-in-Chief Marc Beaugé, hair stylist Marion Anée, and makeup artists Caroline Fenouil and Ruben Masoliver. Casting by Arthur Méjean and manicures by Jessica Trochut round out the production details, resulting in a cohesive set of vertical portraits defined by soft studio lighting and varied, vibrant palettes.
Editorial, Vertical, Clean
High Street Fashion
White Seamless
Editorial
Associated creatives
