Les Hommes Publics: Friction Pulse fet. Oneway Kyi

Nov 2025

Friction Pulse for Les Hommes Publics is a fashion editorial series that explores the juxtaposition of structured, high-end tailoring and raw, industrial mobility. The campaign features model Oneway Kyi, with creative direction by Antonio Moscogiuri and photography by Nagi Sakai, set against a mix of minimalist studio environments and stark, outdoor asphalt landscapes. The imagery utilizes a blend of monochrome tones, heavy film grain, and natural light to emphasize the tactile quality of the textiles and the metallic finish of the mechanical subjects. Dione Davis leads the styling, which pairs oversized coats, wide-leg trousers, and leather footwear with the agile silhouettes of dirt bikes. Hair styling by Tuan Anh Tran rounds out the production, which employs varied techniques including macro photography and action-oriented framing to bridge the gap between street-inspired dynamism and formal fashion composition.

Editorial, Vertical

Editorial