Kohl’s marks its Anniversary Sale with a dynamic animated promotional video. The project, developed by agency Triptent, focuses on the retailer’s seasonal apparel collection, presenting various women's fashion ensembles through a clean, commercial aesthetic.
The piece utilizes motion graphics to assemble complete looks—ranging from trench coats and quilted jackets to belted dresses and skirts—against a minimalist white backdrop. The sequence is punctuated by bold typography and pricing details, emphasizing clarity and brand accessibility. Sound and music design for the spot was handled by MAS-Music and Strategy.
