King Faisal Specialist Hospital: Strangers

Brand

Date

Mar 2025

Description

King Faisal Specialist Hospital explores themes of shared endurance and connection in 'Strangers,' a public awareness campaign capturing a challenging mountain ascent. The film utilizes a cinematic, live-action approach to frame the rugged, snow-dusted landscape, with natural light emphasizing the scale of the environment. Developed alongside creative partners Publicis Middle East and Dejavu Dubai, the piece maintains a gritty aesthetic to depict the quiet camaraderie between the two travelers. Production and post-production duties were shared across a multi-disciplinary team, including BMRG Films, Cold Cutz, and Company 3 London, grounding the narrative in a polished, atmospheric visual language.

Style

Horizontal, Cinematic, Cool, Gritty

Techniques

Natural light

Industries

Public Awareness

Color

Charcoal

Pure White

Background

Mountain

Context