Kia: Icons
Brand
Date
Aug 2025
Description
Kia’s 'Icons' project is a cinematic campaign for the luxury automotive market. The narrative unfolds through a series of stylized, live-action vignettes, beginning with a character interacting with a television interface before transitioning into a sequence exploring fragmented identity and professional consultation. Produced by Stink Films with production service from Labhouse Argentina, the work leans into clean framing and dramatic lighting to define its visual language. The commercial focuses on a high-production aesthetic, utilizing a horizontal format and cinematic technique to maintain a consistent tone across its varied scenes.
Style
Horizontal, Cinematic, Clean
Industries
Color
Jet Black
Beige
Pure White
Background
Living Room
Context
Brand Film / Corporate Video
Associated creatives
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