KFC Australia expands its visual identity through this 5-inch TVC graphic, a motion-led commercial spot. The sequence centres on bold black typography paired with stylized mouth iconography, set against the brand's signature solid red backdrop.
Executed with a focus on high-contrast visuals, the animation utilizes sharp motion graphics and dynamic character movement. The production was a cross-agency effort, featuring contributions from creative agencies Ogilvy Australia and AKQA Australia, with production support from Hogarth Australia and Rabbit, media strategy by Essence Mediacom, and PR from Ogilvy PR.
