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Juun.J

Juun.J Fall Winter 2025
Brand
Date

Aug 2025

Description

The Juun.J Fall Winter 2025 campaign explores the intersection of architectural tailoring and voluminous layering, centering on a series of stark, editorial portraits. Captured by photographer Hong Janghyun against clean, minimalist studio backdrops, the collection highlights the sculptural proportions and textural contrasts characteristic of designer Jung Wook Jun's latest work. The imagery features model Kristen McMenamy, whose signature platinum hair and bleached brows underscore the label’s focus on silhouette and avant-garde structure. From pinstripe blazers with dramatic shoulder pads to oversized denim ensembles and tactile faux-fur outerwear, the photography utilizes soft, diffused lighting to emphasize precise garment construction. The project is rounded out by hair styling by Shon and makeup artistry by Jenny Coombs, with production and casting led by Lee Kyung Kim.

Style

Editorial, Vertical, Clean

Industries

Designer Fashion

Background

White Seamless

Context

Advertising Campaign

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