Juun.J
Juun.J '24 Summer Online Visual
Brand
Date
May 2024
Description
The Juun.J '24 Summer online visual campaign presents a collection of streetwear-focused menswear within a controlled, industrial studio setting. Photographed by Park Jongha, the editorial series highlights the label's signature oversized tailoring and layered silhouettes through a minimalist lens. Model Hamin Yu is featured across a variety of compositions that integrate professional camera rigs and robotic arm equipment directly into the frame. The visual language relies on a desaturated, cool-toned palette and clean, directional lighting to emphasize the structural volume of the garments against seamless grey backgrounds.
Style
Lifestyle
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