Jordan: Love The Game
Brand
Date
Jan 2024
Description
Jordan’s Love The Game campaign captures the intersection of youth and professional sports. The commercial video centers on the emotional dedication behind athletic preparation, transitioning from an intimate portrait of a young athlete to the high-stakes environment of an indoor basketball gymnasium. Produced by DOMO, the project utilizes cinematic, live-action techniques to emphasize the raw textures of the court and the intensity of the players in their blue and white jerseys. The focus remains on the quiet moments of concentration and the physical commitment inherent in competitive sports.
Style
Horizontal, Cinematic
Industries
Color
Navy
Pure White
Background
Sports Venue
Context
TVC / TV Commercial
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.