Jil Sander: Jil Sander F/W 2025 Collection

Jul 2025

The Jil Sander Fall/Winter 2025 campaign, led by creative directors Lucie and Luke Meier, presents a series of monochromatic portraits that highlight the sculptural tailoring and tactile materials of the season. Photographed by Chris Rhodes, the collection is captured through a clean, editorial lens that emphasizes architectural lines and heavy, high-contrast textures. Working with a cast of models including Cherif Douamba, Jeanne Cadieu, Lebo Malope, Meng Yu Qi, and Neo Gregori, the campaign leans into a stark, minimalist aesthetic. The imagery utilizes low-key lighting and monochrome palettes to draw focus to the collection's geometric outerwear, structured leather accessories, and metallic detailing.

Editorial, Vertical, Monochrome, Clean

Black Seamless

Advertising Campaign