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Jeep: Followers [Instagram Promo]

Brand
Jeep
Date

Oct 2025

Description

Jeep’s promotional campaign, 'Followers,' highlights the SUV’s performance across contrasting environments, moving from tight urban city streets to expansive, forested mountain roads. The film captures the vehicle in motion through a mix of high-energy tracking shots and aerial perspectives, framing the driving experience as both adventurous and social. Produced by Wild Gift, the project leverages a live-action technique that integrates social media-inspired overlays with traditional automotive cinematography. The visuals lean into a nostalgic aesthetic, utilizing natural lighting to bridge the transition between the bright cityscape and the depth of dimly lit tunnels.

Style

Horizontal, Commercial, Nostalgic

Techniques

Drone footage

Industries
Luxury Automotive
Color
Pure White
Charcoal
Background

Street

Context

Advertising Campaign, Social Media / Short Form Video

Associated creatives

Wild Gift
Wild GiftProduction
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