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Jacquemus: Winter Retreat

Date

Nov 2024

Description

Winter Retreat is a fashion campaign for luxury house Jacquemus that emphasizes tactile knitwear and seasonal accessories. Captured by photographer Lukasz Pukowiec, the editorial series utilizes a minimalist studio aesthetic to highlight the collection's heavy wools, fluffy textures, and structured leather pieces. The imagery relies on soft, natural light and clean, neutral backdrops to create a contemporary look. Starring models Brayden Hinton and Victoria Fawole, the project incorporates hair styling by Gabriel de Fries and makeup by Eva Louis to maintain a precise, polished finish across each portrait.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Color
Camel
Pure White
Background

White Seamless

Context

Lookbook

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