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J. Crew

JCREW x 47' New Campus Capsule
Date

Sep 2025

Description

The J.Crew x '47 New Campus Capsule campaign highlights collegiate-inspired fashion through a series of editorial portraits. Featuring model Owen Miller, the collection blends heritage tailoring with athletic wear, pairing tweed blazers and knit sweaters with branded headwear. Photographer Clara Balzary captures the collection in an outdoor, soft-focus setting, utilizing natural light to emphasize the varied fabric textures. Casting by Noah Shelley leans into a nostalgic aesthetic, framing the sportswear against a neutral, athletic-field backdrop.

Style

Vertical

Techniques

Natural light

Context

Advertising Campaign

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