J. Crew: J Crew Summer Road Trip

Aug 2025

The J. Crew Summer Road Trip campaign captures the essence of classic Americana through an expansive editorial lens. Creative director Olympia Gayot and photographer Sean Jackson chart a journey across diverse landscapes, moving from golden hour carnival scenes to rugged desert outposts. Featuring model Ansley Gulielmi, the project relies on a nostalgic and documentary-inflected aesthetic. The imagery leans into warm natural light and film textures, oscillating between candid, roadside encounters and polished editorial portraiture. Through its use of 1970s-inspired framing, the campaign highlights the collection against a backdrop of open fields, vintage transport, and classic diner interiors.

Vertical

Advertising Campaign