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Intermission

Brand Identity
Date

Jun 2022

Description

The brand identity for Intermission, a project within the Food & Beverage industry, blends illustrative character work with bold, minimalist typography. The visual system, developed by Fieldwork Facility with illustrations by Tomi Um and motion by T.R. Bennett, centres on a palette of flat, vibrant colour fields that transition across both static packaging and digital motion graphics. Execution across the campaign includes a mix of clean, vector-based posters, urban billboard placements, and cafe signage. The application features a consistent focus on graphic design and motion, utilizing natural light and deliberate shadows to frame the brand's identity within both retail and environmental contexts.

Style

Commercial, Clean, Horizontal

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