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Close-up of a blue fabric book spine with the white Indeed logo resting on a warm wooden surface.
Open magazine spread displaying brand identity guidelines for Indeed with colorful abstract graphics and typography.
Open book page showing printed text Illustration Process next to an illustration of a woman holding a laptop
Open book displaying a brand identity guide with blue and pink graphic layouts, typography examples, and photography grids.
Open book spread showing brand identity guidelines with bold blue typography and an illustration of hands interacting with screens
A stack of blue brand identity books featuring abstract geometric cover designs set against a turquoise surface.
Close-up of a blue fabric book spine with the white Indeed logo resting on a warm wooden surface.
Open magazine spread displaying brand identity guidelines for Indeed with colorful abstract graphics and typography.
Open book page showing printed text Illustration Process next to an illustration of a woman holding a laptop

Indeed Brand Identity 2022

About

Indeed presents its evolved brand identity through a comprehensive series of design guidelines. Developed by Hybrid Design, the project establishes a cohesive visual language that integrates abstract geometric patterns, a vibrant palette of blue, turquoise, and magenta, and structured grid systems. The collateral explores the application of these design principles across editorial layouts, featuring a mix of character illustrations and typographic specimens. Captured in photography by Henrik Kam, the physical manuals highlight tactile material choices, emphasizing a clean and minimalist aesthetic that bridges digital platform elements with printed brand materials.

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