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Indeed

Brand Identity
Brand
Date

Dec 2022

Description

Indeed’s brand identity project documents a refreshed visual system designed to articulate the company's purpose within the technology and digital platform sector. Developed by Hybrid Design, the guidelines manual serves as a comprehensive toolkit, balancing bold typography with an expansive palette of magenta, orange, and blue. The printed collateral emphasizes a structured grid system that houses character-led illustrations and UI elements, unified by a clean, minimalist aesthetic. Photography by Henrik Kam captures these materials in a tactile, editorial format. The series uses natural light to highlight the texture of the fabric-bound books and the crispness of the page layouts, set against vibrant, solid-colored backdrops. The work explores the intersection of digital application and traditional print design through careful graphic composition.

Style

Horizontal, Commercial, Clean, Minimalist

Industries

Apps & Digital Platforms

Color
Pure White
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