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IMAGINE: Brand Identity

Brand
IMAGINE
Date

Nov 2024

Description

The brand identity for IMAGINE presents a multidisciplinary approach to creative branding, rooted in music-driven storytelling. The project features a series of motion graphics and print collateral that leverage high-contrast, minimalist aesthetics to establish a modern visual language. Developed by Visie Admin with graphic design from Hyperfocus, the identity integrates kinetic typography with live-action footage, including urban and automotive sequences. The execution incorporates custom typefaces from Rhymes, Maxitype, and Crystal, utilizing experimental distortion and clean geometric layouts to maintain a professional, sleek profile across both horizontal and vertical formats.

Style

Horizontal, Commercial

Techniques

Motion Graphics

Context

Brand Film / Corporate Video

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