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Idaho Office of Drug Policy

Fentanyl: All It Takes Is Everything | Pause: Living Room
Date

Apr 2026

Description

The Idaho Office of Drug Policy addresses substance use in this public awareness campaign. Titled Fentanyl: All It Takes Is Everything, the project utilizes a cinematic, low-key approach to communicate its message through a somber domestic setting. Production for the commercial was led by Dylan Amundson, with creative development provided by Richard Linnett. The spot employs a live-action technique to capture a moody interior scene, focusing on the gravity of the subject matter within a relatable home environment.

Style

Vertical, Commercial, Cinematic, Moody

Techniques

Low-key / chiaroscuro

Industries

Public Awareness

Color
Sky Blue
Jet Black
Background

Living Room

Context

Advertising Campaign

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