Hyundai: Getaway Sales Event
Brand
Date
Apr 2024
Description
Hyundai brings its Getaway Sales Event to life through a cinematic commercial spot focused on the versatility of its vehicle range in winter conditions. The film transitions between diverse environments, capturing SUVs and sedans moving through both urban settings and remote, snowy landscapes. Utilizing live-action technique and drone footage, the production emphasizes vehicle mobility through overhead tracking shots and interior dashboard perspectives. The narrative highlights the experience of road travel in cold weather, featuring drivers and families navigating varied terrain. Music and sound design for the campaign were provided by SoStereo.
Style
Horizontal, Cinematic
Techniques
Drone footage
Industries
Background
Street
Context
TVC / TV Commercial
Associated creatives
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