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Various Campaigns

HOKA CLIFTON UTL A/W 26 Campaign
Date

Jul 2026

Description

The HOKA Clifton UTL A/W 26 campaign merges high-performance athletic footwear with contemporary urban tailoring. Photographed by Ivana Micic, the visuals lean into a clean, minimalist aesthetic, placing the product within architectural transit settings and elevated outdoor pedestrian corridors. The campaign features models in a series of layered, relaxed silhouettes—ranging from oversized tailoring to structured utility wear—juxtaposed against tiled subway platforms and city landscapes. Captured in natural light, the imagery emphasises the intersection of functional design and modern lifestyle, utilising a muted palette of teal, beige, and charcoal to highlight the sneaker's versatile silhouette. The execution leans on editorial portraiture to ground the footwear within a metropolitan context.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Sportswear

Color
Beige
Context

Advertising Campaign

Associated creatives

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