Hims & Hers
Super Bowl Commercial: "Rich People Live Longer"
Brand
Date
Jan 2026
Description
Hims & Hers explores the intersection of wealth and health in this cinematic campaign, 'Rich People Live Longer.' The spot utilizes a polished aesthetic and desaturated color palette to frame a series of vignettes centered on modern wellness routines and luxury healthcare. Produced by Ways & Means, the film employs high-action cinematic framing to visualize concepts of longevity. The production features a collaborative post-process with contributions from Company 3 New York and Noise, while the sonic identity is provided by Glue Factory and One Thousand Birds.
Style
Horizontal, Cinematic, Desaturated, Polished
Industries
Skincare
Context
TVC / TV Commercial
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.