Hendy
(Surrey & Sussex) Autumn 2019
Brand
Date
Jan 2025
Description
Hendy presents a vibrant automotive advertising campaign focused on their Surrey & Sussex vehicle lineup. The project leverages dynamic motion graphics and crisp animation to highlight a diverse range of cars against a minimalist, solid blue backdrop. Throughout the commercial, animated typography interacts with the vehicles, visually punctuating themes of utility and movement. Developed by AdSmart from Sky, the spot utilizes clean graphic design and smooth transitions to establish a rhythmic presentation of the fleet.
Style
Horizontal, Commercial, Graphic
Techniques
Animation, Motion Graphics
Industries
Mass Market Automotive
Color
Jet Black
Pure White
Background
Solid Colour
Context
TVC / TV Commercial
Associated creatives
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