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Hendy: Dacia TVC

Brand
Date

Jan 2025

Description

Hendy presents this automotive TVC for Dacia, capturing the vehicle in motion against a nocturnal city landscape. The narrative contrasts the clean, cinematic exterior shots of the SUV on a rain-slicked bridge with the technical process of a creative build happening indoors. Moving between high-contrast night footage and focused interior shots, the film employs live-action techniques to emphasize the vehicle's presence. AdSmart from Sky provides agency and creative support for this production.

Style

Horizontal, Cinematic, Clean

Color
Jet Black
Navy
Burnt Orange
Background

Street

Context

TVC / TV Commercial

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