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Hector Maclean

Hector Maclean S/S 26 Campaign
Date

Oct 2025

Description

The Hector Maclean Spring/Summer 2026 campaign is a high-fashion editorial series that leans into a raw, atmospheric aesthetic. Shot by photographer Nick Thompson, the imagery utilizes natural light and desaturated, cool-toned color grading to emphasize the rugged textures of cavernous grottoes and mountainous landscapes against the fluidity of the collection’s intricate garments. The series features avant-garde styling by Jordan Kelsey, balancing voluminous tulle gowns and shimmering metallic scale tops against the gritty, stone-walled environments. Additional creative contributors include hair stylist Daniel Martin and casting director Svea Greichgauer, with cinematography techniques that shift between moody, cinematic compositions and dramatic neon-inflected lighting.

Style

Editorial, Vertical, Moody, Desaturated

Techniques

Natural light

Industries

Luxury Fashion Houses

Context

Advertising Campaign

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