HART’s 'Takes You There' is a commercial video campaign focusing on the daily operations and passenger experience within public transit. The spot centers on the routine of city commuters and transit operators through intimate perspectives of the commute, from bus interiors to exterior street views.
Produced by Max Cooper, the film utilizes cinematic lighting and live-action technique to capture the transit network. The clean aesthetic and natural color grading emphasize the mechanical and human elements of the travel and hospitality experience.
