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Harper's Bazaar Italia: Time Is Now

Date

May 2025

Description

Time Is Now is a fashion editorial series for Harper’s Bazaar Italia that explores the intersection of high-end horology and avant-garde styling. Through a minimalist lens, the project reimagines the luxury wristwatch not as a mere timekeeper, but as a versatile accessory integrated into clothing and layered as sculptural jewelry. Photographer Maona Micoud employs clean, consistent studio lighting to emphasize textures, from the tactile volume of fringed gowns and shaggy knits to the glossy finish of leather outerwear. The editorial features model Saphira Krumhaar, with fashion styling by Daria Di Gennaro, who coordinates innovative accessory placements—ranging from wristwatches repurposed as brooches and pendants to stacked arm cuffs. The visuals maintain a deliberate editorial aesthetic, supported by hair styling from Kyoko Kishita, makeup by Mayumi Oda, manicures by Eri Narita, and set design by Camille Pouyat.

Style

Editorial, Vertical, Clean

Color
Gold
Background

White Seamless

Context

Editorial

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