Habit Burger & Grill leans into a vibrant summer aesthetic with its 'Float On' campaign. Developed by agency Barrett Hofherr, the commercial captures a leisurely poolside scene marked by bright yellow accents and a warm, sun-drenched atmosphere.
The film utilizes a mix of live-action techniques and cinematic drone footage to frame the outdoor setting, creating a high-energy, refreshing visual tone. Media planning for the project was managed by Exverus.
