Habit Burger & Grill leans into a vibrant outdoor atmosphere for this commercial project, highlighting the menu in a sun-drenched, seaside setting. The campaign features a live-action technique, utilizing natural light to capture the product against a backdrop of beach-inspired elements.
The creative execution was led by agency Barrett Hofherr, with media planning provided by Exverus. The spot centers on a relaxed, warm aesthetic that highlights the brand's takeaway packaging and signature burger build.
