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Habit Burger & Grill

Burger Grill
Date

Mar 2026

Description

Habit Burger & Grill introduces their latest menu offering in this vibrant commercial campaign. The film features a beachside setting characterized by high-contrast natural light and a saturated color palette. Featuring creative direction from Barrett Hofherr, the spot focuses on the product experience within a leisure-focused outdoor atmosphere. The execution relies on live-action techniques to emphasize the texture and scale of the burger. The production maintains a consistent aesthetic across the sequence, utilizing a warm visual tone to frame the takeaway meal alongside curated props and branded assets.

Style

Horizontal, Commercial, Warm

Techniques

Natural light

Industries

Fast Food

Color
Golden Yellow
Royal Blue
Pure White
Background

Sandy Beach

Context

TVC / TV Commercial

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