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Guaret brand identity design featuring black fluid typography on a solid beige background with centered text details
Open book spread showing a still life photograph of sweet potatoes and bricks on draped fabric alongside text pages.
Minimalist graphic poster with peach background, typography, and inset photograph of a woman stretching over a wooden chair.
Open brochure pages with beige paper and black typography for Guaret Yoga and Nutrición brand identity.
Balanced sweet potatoes, a red brick, and rough stones arranged on an off-white textured fabric backdrop for Guaret.
Minimalist graphic poster with bold sans-serif black typography on a warm peach background for a Hatha yoga practice event
Guaret brand identity design featuring black fluid typography on a solid beige background with centered text details
Open book spread showing a still life photograph of sweet potatoes and bricks on draped fabric alongside text pages.
Minimalist graphic poster with peach background, typography, and inset photograph of a woman stretching over a wooden chair.

Guaret Brand Identity 2022

About

Codea Studio developed the brand identity for Guaret, a project spanning hospitality and wellness. The visual system centres on custom typography, utilizing a minimalist layout and a consistent palette of warm beige and peach tones to maintain structural clarity across various media. The identity is applied through print collateral, including editorial brochures and informational posters that balance sans-serif type with structured grids. Photography complements the design with still life compositions, incorporating organic produce and natural textures captured under natural light, reinforcing an earthy, modern aesthetic.

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