Green Land
Brand Identity








Aug 2023
Green Land introduces a comprehensive brand identity system centered on geometric custom typography and a monochromatic palette. The project features a cohesive range of corporate stationery and branded apparel, utilizing a high-contrast aesthetic to maintain a professional look across all touchpoints. Graphic design studio Plus Minus developed the visual framework, which integrates the GL monogram and bespoke logo mark across diverse assets including athletic gear, golf accessories, and metallic packaging. The execution leans into clean lines and minimalist composition to establish a sharp visual rhythm. Technical production incorporates both studio photography and 3D render / CGI techniques to define the brand's modern corporate communication.
Horizontal, Commercial, Clean, Minimalist
Black Seamless