Gotham FC
Women’s Soccer. The New York Way.
Jul 2026
Gotham FC explores the intersection of professional sport and urban identity in this promotional film, 'Women’s Soccer. The New York Way.' By bridging high-stakes match footage with intimate neighborhood vignettes, the piece documents the team’s cultural footprint across the city's boroughs. The edit balances the intensity of championship victories with the everyday vibrancy of local community life. Utilizing a blend of retro CRT monitor aesthetics and contemporary live-action cinematography, the project captures the team’s current landscape through both archival broadcasts and present-day action. Agency Young Hero managed the creative production.
Horizontal, Action, Cinematic, Grainy
Slow motion
Soccer
Retail Store
Advertising Campaign, Brand Film / Corporate Video