Gosnells
TVC
Brand
ProjectTVC
Date
Jan 2025
Description
This animated commercial for Gosnells highlights the brand’s line of mead through a dynamic sequence of 3D renders and illustrative graphics. The project leans into a playful and clean aesthetic, juxtaposing product shots with hexagonal motifs and detailed bee imagery to emphasize its natural ingredients and flavor profile. Developed by AdSmart from Sky, the spot utilizes rhythmic typography and graphic motion design to communicate serving suggestions and lightness. The film captures the brand’s identity through a consistent visual language that centers on honeycomb patterns and high-contrast, colorful compositions.
Style
Horizontal, Commercial, playful, Clean
Techniques
Animation, 3D render / CGI
Industries
Alcoholic Beverages
Color
Navy
Burgundy
Rust
Background
Solid Colour
Context
TVC / TV Commercial
Associated creatives
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