Google: LINKNYC Park
Brand
Date
Oct 2024
Description
Google brings its digital utility to the public sphere with this vertical advertising campaign for the LINKNYC Park project. The creative execution, developed by agency Arts & Letters, leans into minimalist sensibilities to highlight Chrome security features through clear, high-contrast visual communication. The animation focuses on a modern digital interface, placing smartphone app iconography against a clean purple backdrop. Bold, sans-serif typography drives the narrative, utilising dynamic motion to translate software-based features into a public-facing display format.
Style
Vertical, Commercial, Minimalist
Techniques
Animation, Typography
Industries
Color
Pure White
Jet Black
Background
Solid Colour
Context
Advertising Campaign, Digital / Display Advertising
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.