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Google: TELCEL

Brand
Date

Nov 2024

Description

Google presents a commercial project for TELCEL, focusing on urban atmosphere and everyday realism. The film employs a cinematic approach, utilizing moody lighting and naturalistic framing to depict a series of candid scenes across city environments. The narrative moves between night-time street sequences, characterized by dense, atmospheric mist, and the quiet interactions of passengers within a public bus. The production features live-action techniques, leaning into a warm color palette to establish the project's visual texture. DOMO provided production services for the piece, with direction by Visie Admin.

Style

Horizontal, Cinematic, Moody, Warm

Techniques

Natural light

Color
Burgundy
Jet Black
Background

Street

Context

TVC / TV Commercial

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