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Google: Project Palmer

Brand
Date

Apr 2023

Description

Google’s Project Palmer campaign features the tech giant’s research team as they collaborate with autonomous robotics in a modern office environment. Produced in partnership with agency Across The Pond, the work documents the intersection of machine learning and natural language understanding within high-tech laboratory and workspace settings. The piece highlights the collaborative nature of robotics development through live-action technique, utilizing bright and natural lighting to emphasize the scale and scope of the innovation. Across The Pond led the creative execution for this enterprise technology showcase, capturing the interaction between researchers and hardware across the company's research facilities.

Style

Horizontal, Commercial, Action, Clean

Background

Hallway

Context

Brand Film / Corporate Video

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