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Google: Reintro AI :30

Brand
Date

Nov 2024

Description

Google introduces its latest AI search integration in this 30-second commercial, showcasing the practical utility of its latest interactive features. The spot moves through a series of dynamic digital interfaces, blending live-action sequences of users with crisp UI graphics and motion graphics. With a focus on a cinematic and minimalist aesthetic, the film emphasizes functional integration through bold typography and chat-based prompts. Post-production and visual effects were handled by Lucky Day, Mirror Mirror, and Meister, with original music and sound design provided by Field Day.

Style

Horizontal, Commercial, Cinematic, Minimalist

Techniques

Motion Graphics

Industries
Background

White Seamless

Context

TVC / TV Commercial

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