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Google: Project Ballroom: Language

Brand
Date

Nov 2024

Description

Google Arts and Culture presents Project Ballroom: Language, a documentary-style exploration into the historical lexicon and evolution of ballroom culture. Produced in partnership with Destination Tomorrow, the film balances intimate interview segments with archival footage to contextualize the scene's terminology and roots. The production utilizes a live-action technique to facilitate a dialogue on the complexities of ballroom vernacular. By weaving together personal testimony and event records, the work highlights the community's expressive performances and elaborate history.

Style

Documentary, Horizontal, Clean

Background

Bar

Context

Brand Film / Corporate Video

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