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Google: Own It

Brand
Date

Feb 2024

Description

Google highlights the work of Asian-owned businesses in their 'Own It' campaign. This commercial production documents a range of entrepreneurs, from chefs in bustling restaurant kitchens to teams in creative office spaces. Captured with a live-action technique, the project utilizes warm interior lighting to maintain an authentic, documentary-style aesthetic. The film moves through sequences of food preparation and retail environments to showcase the daily operations of these business owners.

Style

Horizontal, Commercial, Warm

Industries
Color
Jet Black
Beige
Background

Commercial Kitchen

Context

TVC / TV Commercial

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