Google: How to Help
Brand
Date
Nov 2024
Description
Google’s How to Help project is a digital platform-focused campaign that highlights themes of community resilience and mutual aid. The film utilizes a documentary approach to capture human connection, showing candid scenes of warehouse relief efforts, residential logistics, and group activities. Throughout the live-action sequences, a digital search bar overlay serves as an interactive element, displaying queries like how to help and how to support the elderly. The production, which features visual contributions from Lucky Day and Chapeau Studios, maintains a clean aesthetic to emphasize the subject matter.
Style
Documentary, Horizontal, Clean
Industries
Context
Brand Film / Corporate Video
Associated creatives
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