Google: 'First of Many'
Brand
Date
Feb 2023
Description
Google’s 'First of Many' campaign highlights the historic milestones and achievements of women in aviation, science, and space exploration. Conceived by Google Brand Studio EMEA, the project centers on a series of search queries that trace the contributions of pioneering figures, linking their legacies to the next generation. The film utilizes a documentary-style approach, combining historical monochrome and colour archival footage with modern, live-action sequences. The narrative is driven by clean graphic search interface animations and slow-motion transitions that highlight the progression of these breakthroughs across time.
Style
Documentary, Horizontal, Action, Retro
Techniques
Slow motion
Industries
Context
Advertising Campaign, Brand Film / Corporate Video
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